{"id":88,"date":"2024-11-07T09:44:19","date_gmt":"2024-11-07T08:44:19","guid":{"rendered":"http:\/\/www.laneocastelane.ch\/?p=88"},"modified":"2024-11-07T09:44:20","modified_gmt":"2024-11-07T08:44:20","slug":"lapplication-mobile","status":"publish","type":"post","link":"https:\/\/www.laneocastelane.ch\/index.php\/2024\/11\/07\/lapplication-mobile\/","title":{"rendered":"L&#8217;Application mobile"},"content":{"rendered":"\n<p><strong>Nouvelles habitudes des usagers<\/strong><\/p>\n\n\n\n<p>Nous avons, tous, pris la mesure du r\u00f4le pr\u00e9pond\u00e9rant qu\u2019occupe le t\u00e9l\u00e9phone portable dans nos vies et gestes quotidiens.&nbsp;Le smartphone est aujourd\u2019hui la premi\u00e8re voie d\u2019acc\u00e8s \u00e0 du contenu num\u00e9rique et \u00e0 de l\u2019information de service ou de loisir.<\/p>\n\n\n\n<p>Install\u00e9e au coeur du smartphone, l\u2019application mobile&nbsp;s\u2019inscrit enti\u00e8rement dans ces nouveaux comportements et r\u00e9pond pleinement aux nouvelles attentes des usagers.<\/p>\n\n\n\n<p>Nous d\u00e9ployons cette technologie avec toutes les possibilit\u00e9s qu\u2019elle ouvre, notamment:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>applications natives, \u00e9dit\u00e9es en iOS &nbsp;et Android;<\/li>\n\n\n\n<li>notifications-push qui permettent d\u2019\u00eatre au plus pr\u00e8s des usagers;<\/li>\n\n\n\n<li>geofencing et balises pour enrichir l\u2019espace urbain en apportant du contenu contextuel;<\/li>\n\n\n\n<li>ainsi que d\u2019autres possibilit\u00e9s d\u2019interactions avec le public.<\/li>\n<\/ul>\n\n\n\n<p>Nous \u00e9ditons un outil de communication propre \u00e0 la ville de Neuch\u00e2tel et \u00e0 sa r\u00e9gion; un outil permettant de promouvoir les acteurs locaux, les savoir-faire et les terroirs, le patrimoine territorial, historique et social; un outil qui puisse \u00eatre le socle et le vecteur de publicisation pour les initiatives et les besoins de chacun.<\/p>\n\n\n\n<p>Mettre la technologie mobile au service de la convivialit\u00e9 et de la proximit\u00e9 est l\u2019ambition premi\u00e8re de&nbsp;<strong>La Neocastelane.&nbsp;<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nouvelles habitudes des usagers Nous avons, tous, pris la mesure du r\u00f4le pr\u00e9pond\u00e9rant qu\u2019occupe le t\u00e9l\u00e9phone portable dans nos vies et gestes quotidiens.&nbsp;Le smartphone est aujourd\u2019hui la premi\u00e8re voie d\u2019acc\u00e8s \u00e0 du contenu num\u00e9rique et \u00e0 de l\u2019information de service ou de loisir. Install\u00e9e au&nbsp;<a class=\"read-more\" href=\"https:\/\/www.laneocastelane.ch\/index.php\/2024\/11\/07\/lapplication-mobile\/\">&hellip;<\/a><\/p>\n","protected":false},"author":1,"featured_media":89,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-88","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spot"],"_links":{"self":[{"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/posts\/88","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/comments?post=88"}],"version-history":[{"count":2,"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/posts\/88\/revisions"}],"predecessor-version":[{"id":177,"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/posts\/88\/revisions\/177"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/media\/89"}],"wp:attachment":[{"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/media?parent=88"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/categories?post=88"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.laneocastelane.ch\/index.php\/wp-json\/wp\/v2\/tags?post=88"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}